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Strategic Management: Text and Cases with Online Learning Center Access Card

Price: 7.99 USD

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Product Details

Author Name: Dess, Gregory G.

Binding: Hardcover

Book Condition: Good

Edition 3

Publisher Burr Ridge, Illinois, U.S.A. Irwin Professional Pub 2006

ISBN Number 0073267201 / 9780073267203

Seller ID 033187

Strategic Management: Text and Cases, 3rd Edition, by Dess/Lumpkin/Eisner is both readable and rigorous written for todays student. A rocket-ship in its first editions, this revision continues to provide solid treatment of traditional topics in strategic management, as well as contemporary topics like entrepreneurship, innovation, knowledge management, and internet strategies. The prestigious author team understands the importance of thorough, modern concepts illustrated by rich, relevant, and teachable cases. The new case selections emphasize variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies..

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Strategic Management: Text And Cases Third Edition, Dess, Gregory G.;Lumpkin, G. T.;Eisner, Alan B.
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